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  • KC KINGS SPORTSCARDS
    KC Kings Sportscards in picturesque Ventura, CA just a short drive to the beach which is visible from our store. New & Vintage cards. Nearly 1000 autographed baseballs. 3875 Telegraph Rd. Open 7 days. 805-654-0800

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May 25, 2008

READER'S EBAY CHOICE, YOU DECIDE

VOLUME 2, NUMBER 203

**HOT**BUTTON**PHOTO**

(400 potential jurors to get letters regarding OJ Simpson trial.)

Abc_simpson_080227_ms

* LOTS OF SITES OFFERING QUESTIONABLE AUTOS

* A TEST FOR EBAY HOBBYSTS

* TOPPS EXTENDS ORDERING FOR 2008 FOOTBALL

* CLUBHOUSE AUTOS STILL BAFFLE BUYERS

These stories and more in today's TBR: The Brill Report...

                                ===================

(VARIETY OF SITES OFFERING QUESTIONABLE AUTOGRAPHS)

It's interesting what you can find out when following a link to memorabilia pitchers on-line. We stumbled across a not well used auction site alternative called USFreeAds.com. One of the memorabilia dealers on the site is offering a large number of signed jerseys authenticated by AutoThentic Inc. The interesting thing is these signed jerseys are being offered for around $200 each. More importantly only the key NFL players are being offered.

Thumb2The key names are Tom Brady, Brett Favre, Eli Manning andViewitem Adrian Peterson. Wow, getting these for $200 signed is pretty remarkable. To the left is a Peterson autograph and to the right is the COA which comes with these this particular seller is offering on this site.

It seems suspicious only the big name and in-demand players are being offered and at super low prices to boot.

                                         =======================

(READER SURVEY ON EBAY ACTION)

What we are about to describe is a real life event and it comes just as eBay initiates it's "No Negative Feedback for Buyers" Program. This incident comes during the same week as eBay's new program on feedback. As of this week sellers may no longer leave Negative Feedback for buyers on eBay but this does not hold true for sellers. They can leave Negative Feedback any time.

Img042 (Joe Flacco card sold in eBay deal.)

Recently dealer "A" sold a Joe Flacco signed card from Sage to a collector on eBay. The price was $16.51 and $5 Shipping & Handling. The card was shipped in a semi-rigid older and left in perfect condition. Upon receiving the card the buyer notified the seller the card was unacceptable.

"I don't want to contact eBay unless I have no choice but the card is no good to me it was bent and ruined, want to know when you can replace it?"

The seller emailed back, the card left in great shape but send it back and "What I'll probably do is refund your money."

Upon receipt of the card the seller noticed there was nothing wrong with the card. It was in mint condition, no bends, dents, damaged corners or surface. Between the time the card was sent back and it was received the buyer again contacted the seller with this statement.

"I sent the card back in a soft cover, it looks like that is what happen i sent back the original holder. I look forward to getting soon and doing more with you. I have ordered 96 items in the past month and this is the first time so I don't like to leave negative feedback when we get this straight. I will leave positive feedback."

Price does not seem to be an issue as the card is selling regularly for $15-$18 on eBay and dozens have sold at that price.

The buyer has 500 positive feedbacks the seller nearly 4000. The card returned was the same as the one sent out and it is not damaged. We would like you to voice your opinion on the matter. Please email your response to; brillpro@prodigy.net and mark it "survey."

Should the seller:

1. Refund the money and keep the card

2. Return the card with a note saying it was not damaged, a deal is a deal

3. Email the buyer the card was fine and he can either accept it or not

4. Send the card to Sage for inspection as a third party

5. Give your own suggestion here:

                                       ================

(SIMPSON JURY POOL COULD REACH 400)

It might be labeled the "Trial of the Century III" after the murder trial and the Lindberg kidnapping trial. With so much media attention already focused on the OJ Simpson robbery and alleged kidnapping trial in Las Vegas, attorneys for both sides are going to find it rough to get a jury which hasn't head of the case.

"I have no idea how long it's going to take to pick a jury in this case," the judge said this week in open court.

Aleqm5hkqesfhxikv9nqesrzy7eo5i57qThe court is going to send out 400 or so jury ballots each with 115 questions. The idea is to find a fair and impartial jury. Presumably one which hasn't heard all the details the media put out so far, and, who hasn't read any of the several books which have come out and will come out before trial. This would be an amazing feat.

Simpson faces numerous charges including kidnapping in what he said was a bungled sting operation to get his own memorabilia returned. Men with guns we are told by one dealer burst into the Las Vegas hotel room "military style" and held the victims at gunpoint. Simpson then came in trying to collect what he called his belongings. The kidnapping charges come from the notion he ordered the memorabilia dealers held against their will until the matter could be straightened out.

"The questionnaire is not about arguing the case," Simpson's attorney Gabriel Grasso said later. "It's basically about asking certain questions to weed out jurors who have preconceived ideas."

If convicted of robbery Simpson would go to jail by law, if convicted of kidnapping he could go to prison for life.

                                         =======================

(UPPER DECK TEAM HITS STREETS OF NEW YORK)

The streets of New York were filled with Upper Deck employees last week who were giving out packs of trading cards about Yankee Stadium. The giveaway led to 60,000 packs being give away at Saturday's game between the Yanks and the Mariners.

Tehbabe_and_box "It was a well orchestrated effort from top to bottom," said Upper Deck Media Director, Terry Melia. "The street team handed out 20,000 Yankee Stadium Legacy packs that included a special info card announcing Upper Deck's year long Yankee Stadium Legacy program and the ways in which collectors can win special dream prizes."

(Modern Day Babe hired by UD. Photo courtesy of Marty Appel PR)

The cards are part of a 6600 card set UD is releasing this year honoring the House that Ruth Built. In honor of this UD hired it's own Babe Ruth to peruse the crowd at Rockefeller Center for the taping of the Today Show and the Babe called the shot, making good and getting on camera.

                                         =======================

(TOPPS GOES PRESIDENTIAL WITH NEW 1/1)

In Topps Baseball Series 2 the company has inserted some really great new 1/1 style cards featuring the signatures of Presidents and the men they beat getting to the White House. Among the dual cut autographed cards are those featuring Ronald Reagan and Jimmy Carter, John Kennedy and Richard Nixon and Lyndon Johnson and Barry Goldwater.

Kennedynixondebate (The Nixon-Kennedy debates rivaled the Lincoln-Douglas debates for attention as to their importance in history.)

Not all of the cards will feature the presidents but some will be phenomenal notable match ups. Check out the card with signatures from both Henry Clay and John Calhoun! There are 55 cards in all with no duplicates although there will be more than one signature from many individuals. Dan Quayle will appear on more than one as will Ronald Reagan. Perhaps the most sought after might be Abe Lincoln and George McClellan, the Civil War General under Lincoln who ran for his seat.

Some of the more controversial ones will be Spiro Agnew and Thomas Eagleton. Now that is crazy. Another exciting one features Harry Truman and Thomas Dewey while another offers up William McKinley and the silver tongued orator, William Jennings Bryan.

These cut signatures will certainly drive the product, which is usually the lackluster of the two Series of Topps base brand baseball.

                                        =======================

(TOPPS EXTENDS ORDER TIME FOR FOOTBALL)

Leading to the assumption few people were ordering it, Topps announced it was extending the order deadline to director dealers until June 11 for Topps Football. The first deadline was May 14, but emails popped into dealer boxes gave the nearly one month extension. Nearly unheard of it lends credence to the rumor Topps and Upper Deck are seeing fewer dealers ordering direct from the manufacturers.

Db49_1With money tight and credit even tighter, along with very slow foot traffic dealers are waiting longer and longer to order. Many have cut way back on direct orders, while some dealers have cut off direct buys all together. With distributors fighting the same battle and offering product deals, and the Internet cutting into all margins, dealers are finding it more prudent to wait on base and mid range products. Even some high end products befall the same fate.

It means the product will still be available, and since it is a base brand Topps will produce the cases in the number they need to. More will be shoved on distributors and moved to retail accounts. The hobby will still get its share but some hobby stores will have limited supplies although re-ordering won't be as big a problem.

                                         =======================

(CLUBHOUSE SIGNATURES STILL BAFFLE MASSES)

This past week KC Kings Sportscards listed more than a dozen team signed baseballs on eBay. Those which JSA (Jimmy Spence Authentication) were determined to have some "Clubhouse signatures" were details as such. Interestingly enough more than just a few emails were received asking what "clubhouse" meant? Realizing not all collectors on eBay are totally knowledgeable each email was answered in detail and politely.

Img043 (Samaple LOA mentioning clubhouse signatures.)

It is pretty amazing at this advanced stage of the hobby and the publicity over counterfeit items, there should be so many questions about clubhouse signers. For the record, a "clubhouse" signatures means someone other than the player in question signed his name for him. This was common practice and it usually fell to the Clubhouse manager to do it.

Typically according to the clubbies we have spoken with, the starting pitcher, the manager and often the key big star were likely to be clubhouse signed. Mickey Mantle was notorious for not signing the team baseballs put out by the Clubbie each day. Thurman Munson, Roger Maris and Ted Williams were quite the same. For whatever reasons they didn't want to be bothered signing and ordered the clubbie to sign their name.

Often it was management who encouraged it, getting team signed balls for sponsors, whether the entire team signed them or whether there were a few non-signature, signatures on them.

                                         =======================

(ACE AUTHENTICS KICKS IT UP A NOTCH WITH MATCH POINT)

Victor Shaffer's Ace Authentics Tennis brand is releasing a very limited and very interesting new product this week which features the first ever signed cards by Billie Jean King. It will also feature the first memorabilia cards from the former tennis great.

55l_item20100081001"We are very proud of all the design and diversity and value that we have been able to put into Match Point," said CEO Shaffer. "Collectors and distributors have been asking us for more autographs, better players and more diverse designs to enhance the pack opening experience."

Other first time signers in Match Point include 12 time Grand Slam Champion Roy Emerson, Fred Stolle and Johan Kriek. Some top new rookies will also make their debut in the set. Look for four autographs and one memorabilia card per box.

One of the key autographs in the set is a cut signature of all-time tennis great Althea Gibson. Ms. Gibson later became an actress and had a major role in the 1959 John Wayne Civil War epic, "The Horse Soldiers."

                                         =======================

(NAXCOM HOOKS UP WITH UPPER DECK RETAIL STORE)

Joe20saunders3With the Upper Deck Retail Store in Orange County barely getting it's feet wet dealers wondering what was going on with the store will soon see something different. NAXCOM is sponsoring a public signing for Angels pitcher Joe Saunders. Saunders, off to a hot start, will sign at the UD retail store July 5, from 11am-1pm. Tickets for any item will be $25.

July 19 NAXCOM will sponsor another signing a the UD store, this one with the Lakers' Jordan Farmar.

With the show market slowing down, NAXCOM is looking for more ways to expand it's income base and private and public signings are a growing part of the mix. The company will sponsor a charity signing for Fred Belitnikoff in Oakland June 2 in Lincoln, CA at a country club (tied to a celebrity golf tournament) and one day earlier another signing at a bowling alley in Rocklin, CA. Both are in northern California.

Private signings are scheduled with Jeremy Hermida, Dan Uggla and Jeff Francoeur.

                                        =======================

(TOPPS OFFERS COLLECTORS OWN CARD)

Hopefully this promotion by Topps will not turn out to be the bust as the same promotion tried by Upper Deck in 1993. Topps is going to offer on collector, the first to break the Allen & Ginter code, a chance to be on an actual A&G card in the next set.

Aaatripleaaa

(Your own A&G card is at stake in this promotion.)

In every 24 pack box of A&G there will be a special code card. There are 20 overall. The first person to put the 20 cards together and follow and complete the task the cards lay out, wins the grand prize. The super prize is to have your own card in the 2009 A&G series. Yes, your own trading card.

In 1993 Upper Deck randomly inserted a Golden Ticket so to speak and the collector who found the card in UD Collector's Choice would appear on a card the following year. No one found the card so UD held a second chance drawing won by a dealer. She has appeared occasionally in adds an those wanting to point out the miscue. The dealer was an elderly woman who appeared with Ken Griffey Junior on the card. Her name is not mentioned anywhere and nowhere does it say anything about her.

                                         =======================

(NATIONAL TREASURES NAMED PRODUCT OF THE YEAR SECOND STRAIGHT TIME)

For the second year in a row, Beckett named Donruss National Treasures Set of the Year. The high end pack product featured rookies and stars as well as some very cool memorabilia.

                                          ======================

(GOLFER MICKELSON BEING FOOLED BY OWN AGENCY)

Kudo's to Sports Collectors Digests' Chris Nerat who reports this statement;

41ea2bvhixul_ss500_"According to Phil Mickelson's official web site 'Autopen signatures are considered authentic as long as they are not offered for sale.'"

Mickelson is managed by Gaylord Sports Management which gets the award for the dumbest statement in the hobby. How anyone could ever think and autopen is a real signature in any way shape or form is beyond hobby belief.

The interesting thing about the statement it goes on to say requests are back up so you may have to wait a year for your autopenned item. Mickelson will sign flags, pictures and other items but won't sign hats, putter covers or golf balls.

                                         =======================

(HASBRO PROMOTES WITHIN)

Hasbro has a new CEO and COO as Chief exec steps down. At 65 Alfred Verreccia moved onto chairman of the board while the company named 45 year old Brian Goldner as the new CEO. In his first move he named David Hargreaves, 10 years his senior, to the post of COO. Both have been with the company for many years. Before joining Hasbro, Hargreaves worked at Ford in Europe and ran part of John DeLorean's company before the Delorean car company went out of business.

                                        =======================

(THURMAN MUNSON AUCTION THIS SUMMER)

During the major league baseball all star game items once owned by the great Yankee catcher, Thurman Munson, will go to auction. Aside from all the sports memorabilia going up for sale is the late catcher's custom made Mercedes-Benz convertible.

Thurman

(Thurman Munson in his prime.)

Munson was killed in the crash of his light plane in 1979 and the family has decided nearly 30 years later it is time to sell off what the Yankee favorite once achieved. A personal World Series trophy will be up for bid as will his World Series Ring, MVP trophy and more than 130 other items.

Hunt Auctions will conduct the ceremonies at the MLB Fan Fest at the All-Star Game during the July 14-15 break.

        ========================

(NO REDEMPTIONS IN DONRUSS ELITE FOOTBALL)

You could hear the shouts coming from the Dallas region as the last of the autographs came in for Donruss Elite Football 2008. The officials at Donruss announced via email the good news.

"We are pleased to announce there will be NO REDEMPTIONS in 2008 Donruss Elite Football."

And the dealer/collector crowd roared and then a sign of relief. Why can't every company accomplish this feat.

                                   ========================

                                       

May 18, 2008

MLB PLAYERS SUE STEINER -- "COUNTERFEITING"

VOLUME 2, NUMBER 203

**HOT**BUTTON**STORY**

(The Cup or Trilogy? Redemption or Exemption?)

9398704_2** MLB PLAYERS SUE STEINER SPORTS

** BRAND VS. BRAND REDEMPTION

** UPPER DECK REPORTEDLY LAYS OFF 50

** PSA RECORD TURNAROUND?

** NEW EBAY RULES GO INTO EFFECT AND TEST

** BOB BOVE LEAVES PRESS PASS

** TEXAS HALL OF FAME NAMES AUTHENTICATOR

Details on these and other stories in today's TBR: The Brill Report...

                                          ========================

(MLB PLAYERS SUE STEINER SPORTS OVER LICENSING)

In an unprecedented move, the Major League Baseball Players Association filed in suit against one of the nation's biggest memorabilia dealers charging trademark infringement and counterfeiting of the trademarks. MLBPA sued Steiner Sports in a lawsuit filed late Friday in New York.

Wjeter(CEO Brandon Steiner with Yankee and MLBPA member, Derek Jeter.)

The lawsuit charges Steiner sold items "purportedly bearing the signatures of more than a dozen members of the Boston Red Sox" without a license. And the company is soliciting it's going to sell "dirt from the infield of Yankee Stadium" framed and mounted on a plaque bearing the name of a player.

The suit says Steiner did have a license to sell MLBPA images but did not renew the license when it ran out in December 31, 2005. Players wants a lot in return and usually when Players takes this kind of action they don't renew licenses again -- at least not without going through a considerable painstaking process.

MLBPA, one of the toughest unions in the world, is seeking a court order barring Steiner from using it's trademarks, confiscation of all items bearing the trademarks and $1 million in damages in addition to any punitive damages.

An email request for comment from Steiner was not returned by publication time. Steiner calls itself the leading memorabilia dealer in the country and indeed it likely is.

                                         ========================

(THE REDEMPTION GAME, BRAND VS. BRAND?)

Dave Moores of Toms River, New Jersey, has spent $20,000 trying to complete the Upper Deck Trilogy Hockey Master Set. You read it correctly, and so did his wife he jokes; $20,000. The trick is he's not even finished being 34 cards away from completing the set. Two things irk the local business owner; first he can't get a complete card by card checklist from UD and second he had to buy a card he had not chance of getting via opening Trilogy packs.

Moores went on line to find a Mario Lemieux signed patch card numbered to 5. He found no. 1/5 and bought it. The owner said he got it as a redemption card from UD for a card from Sweet Spot.

"He got it directly from Upper Deck as a redemption replacement and he didn't even buy Trilogy," Moores told The Brill Report. "I cracked thousands of dollars worth of Trilogy hoping to get that card for my set and now I learn it wasn't even in the product."

A758_1

(Moores broke lots of cases of Trilogy and not set.)

Moores called UD and the company confirmed the story. This particular card fell into the numbers mix.

"We routinely open product at the beginning, middle and end of runs to ensure there are no issues with damage, collation, insert ratios etc.," UD official Chris Carlin told TBR. "Cards are then transfered to our quality assurance and redemptions for customer service situations."

When we questioned Carlin as to why key cards from one "live" brand should be used as redemption fillers for a different brand, he said it's a numbers game. He added redemptions and customer service issues are not easily resolved.

"I would think collectors and shop owners would be happy to know we open product throughout the run to make sure there are no issues," Carlin added. "There have been times in the past we found problems and were able to take card of it before the product got into the market."

Carlin, UD's Hobby Marketing Manager, added it's UD's mission to get the cards into the hands of collectors.

"We use these cards to to provide customers with the premium service they would expect from a company that provides premium products," he said. "We would love to replace cards with cards from the same brand but given the nature of our products and cards this is not always possible."

The UD official said the company does not have a huge inventory of these cards as replacements and in July he hopes to roll out a program which will work to eliminate redemption cards -- which everyone would love.

Moores would just like to complete his Master set, without spending too much more than his already invested $20K. He's still not happy about the situation but said much would be forgive, "if Upper Deck would at least give me a check list of all the cards in the product." He's found cards on the Internet which were not listed on the available UD checklist.

                                                          ========================Ud20logo

(UPPER DECK REPORTEDLY LAYS OFF 50 EMPLOYEES)

Several sites report getting confirmation from those involved Upper Deck Entertainment laid off 50 people last week. UDE has several properties including World of WarCraft but with Yu-Gi-O taking a back seat these days, the highly competitive world of gaming is getting tougher.

UD runs Yugi tournaments in its new retail store in Orange County, California and its not sure if the layoffs involved key players in the game. A spokesman for Upper Deck did not deny the layoffs but would only say since the company is privately held it doesn't comment on matters dealing with personnel, or layoffs.

                                         =======================

(PSA RECORD TURN AROUND?)

We haven't gotten the cards back yet as of this writing but if the record and email are correct PSA has set a record of sorts. This collector sent 215 cards to PSA last week for Bulk Grading. Bulk Grading, by the PSA form takes 45 days. We got an email earlier this week saying the cards were graded and shipped. They received them 5/12 and graded 199 of them and then shipped them out on 5/16.

If this is correct it's a record turnaround. Did anyone else send in any cards last week? or, did PSA hire a ton of new folks? Either way we are not complaining.

                                        ========================

(EBAY RULES KICK IN THIS WEEK AND TEST CASE FOR AUSTRALIA)

Australia is the test market for what many see as a plan to force eBayers to use PayPal and just about only PayPal in the future. The test is taking place down under but not without protest. The new rules for eBay Australia call for buyers to pay by PPal only. There is a call to test this in the Australian courts but so far no word on where it is going at this point.

The fear of course is if it works, where will eBay test it next? PayPal is owned by eBay and it seems only natural for eBay to force more use of the Internet payment system. eBay says it is a way to avoid fraud in it's system but sellers, a suspicious lot by nature, aren't buying it. Some are saying the company is creating an on-line monopoly.

eBay already prohibits Google's on-line payment system as well as cash payments. It is also forcing sellers to take PayPal as a condition of membership. In the UK recently eBay forced the PayPal issue but is not banning other forms of payment.

Another move by eBay kicks in this week; the no negative feedback rule for buyers. As of this week eBay will not allow sellers to leave negative feedback for buyers, although buyers may indeed continue to leave negatives for sellers. This double whammy has a lot of sellers angry. The eBay explanation is there were too many retaliatory feedbacks left by sellers.

This occurred when a buyer left a negative and in response to the negative the seller would also leave a negative for the buyer. This would occur whether the buyer properly completed the deal or not. eBay said to avoid this it would eliminate the opportunity for sellers to blast buyers. As far as sellers are concerned the chance to leave negative feedback leaves them open to unwarranted criticism from buyers.

Sellers also say they may refuse to leave positive feedback in protest since they cannot leave negative feedback when warranted.

                                        ========================

(ANOTHER GOLDEN TICKET FOUND SAYS UD)

A doctor from Warren, New Jersey claimed the third Golden Ticket issued by Upper Deck after he broke a box of UD Basketball SP Rookie Edition. Dr. Thomas Haveron, a long time collector, pulled the winner and wasn't sure whether he should call Upper Deck or Beckett. Either way UD got the information.

0c_8 (Upper Deck has it's own version of Willie Wonka)

The Dr. will be entered into a contest for the "Exquisite Experience," which offers collectors an opportunity to create their own Exquisite box/pack of high end trading cards. So far three of the five tickets have been pulled but the deadline is May 23 when the winner will be drawn.

                                        ========================

(BOB BOVE LEAVES PRESS PASS)

With little fanfare long-time executive Bob Bove is leaving Press Pass. Bove, will remain part owner but will no longer have an active role. Bove helped found the company with Victor Shaffer back in the early 1990's and remained with the company after it was sold to what became known as RC2 Corporation. It was later sold again.

                                       ========================

(TEXAS HALL OF FAME NAMES AUTHENTICATOR)

Prova Group, Inc., is the new authenticator for the Texas Sports Hall of Fame. The Prova Group, based in Irving, Texas, will authenticate all signings and use it's own holographic system to mark and track items and secure them for the HOF.

"With counterfeiting in the sports memorabilia industry, we were compelled to find an authenticator with the most secure system available," said Steve Fallon, executive director of the Texas Hall. "Prova's digital technology-based system offers unmatched efficiency and security that reaches beyond traditional paper certificates which are offered in the market today."

When a collector purchases something from the Texas HOF it will come with a secure radio frequency ID tag creating a footprint with all the appropriate data. It can later be used to verify the item.

"Our technology provides a simple and secure authentication method that gives collectors, fans and athletes the peace of mind that their sports memorabilia and autographs are genuine and cannot be manipulated, mimicked or discredited," said Charles Humphreyson, CEO of Prova Group. "As long as the item carries a Prova tag they can be assured of the authentication of their signed jersey, limited edition or other collectible."

Prova will oversee private and public signings at the Texas Hall of Fame.

                                      ========================

May 11, 2008

DEALER SAYS O-J SIMPSON CONFESSED TO MURDERS

VOLUME 2, NUMBER 202

**HOT**BUTTON**STORY**

(TOPPS OFFERS MOST UNIQUE PRESIDENTIAL LOOK-SEE YET)

F46e_1

** DEALER'S BOOK SAYS O-J CONFESSED TO MURDERS

** STEINER LOOKING GLOBAL

** MOUNTED USING CROSS OVER JERSEYS

** NAXCOM, HERITAGE, MARVEL BUST OUT

** NBA STORE GOING STRONG

  These stories and more in today's TBR: The Brill Report...

                                   ==================

(MIKE GILBERT RELEASES BOOK: O-J CONFESSES)

Many in the hobby industry remember Mike Gilbert as the guy who headed up O.J. Simpson's memorabilia company long before anyone ever heard of Nicole Simpson and Ronald Goldman. He was based in California's central valley and headed up Locker 32. He had private signings with and managed Simpson's memorabilia. Somewhere along the line he fell out of favor and doesn't talk to the media. Now he's released a book saying Simpson confessed to him he did indeed kill the pair and he confessed right after he was acquitted of the double murder.

32664342(Simpson flanked by attorneys in a Las Vegas courtroom.)

Gilbert has written a book which releases this week entitled "How I helped OJ Get Away with Murder." In the book, according to the AP, he tells how shortly after the jury said he was not guilty, Simpson told Gilbert he indeed was guilty.

Gilbert also tells how he consulted with Simpson, telling him to stop taking his arthritis medication so his hands would swell and the infamous glove would not fit. Simpson defense attorney, the late Johnny Cochran, uttered his famous line about the bloody glove Simpson supposedly wore that night, "If the glove doesn't fit you have to acquit."

The jury agreed with him.

Simpson has not commented directly on the allegations but his attorney has. Yale Galanter issued a statement to the Associated Press.

"He is a delusional drug addict who needs money," said Galanter. "This stuff not only didn't occur but it's not factually supported by the evidence."

There were rumors as recently as a year ago Gilbert was ill, and accusations by some of the people involved in the Las Vegas case Simpson faces over a memorabilia sting gone bad, it was Gilbert who stole and sold Simpson's private memorabilia. This was the memorabilia the former star running back said he was trying to get back from dealer Bruce Fromong in a Las Vegas hotel room that night. Simpson faces myriad charges in the case. Gilbert's name at the time was only mentioned casually.

                                  ===================

(STEINER SENDING OUT GLOBAL WAVES)

Indicating what may be a further stretch into a more global market, Steiner Sports just hired two key people in what could signal a broader approach to an ever diversifying hobby. Both the hires have previous experience in large venues and marketing with some of it into the Asian and European market places.

Jason Teitler was named Senior VP of Marketing and Kiva Iscol is the new Marketing Account Executive. Iscol especially has spent a lot of time in the global part of the business. She handled $25 million in accounts while at Madison Square Garden and during the last year spent time working with philanthropic initiatives taking her to Viet Nam, England and South Africa. She also spent time working the same parameters in New Orleans in the aftermath of Hurricane Katrina.

"We are delighted to bring Jason and Kiva to our management group," said CEO Brandon Steiner. "They bring a wealth of experience to the Steiner team and we look forward to the exciting new initiatives and strategic capabilities that will continue the growth of Steiner Sports."

Steiner is part of the Omnicon Group which is a leader in marketing and advertising worldwide with an emphasis on corporate communications and branded networks. Omnicon has over 5,000 clients more than 100 countries.

As for Teitler he previously handled a lot of PR work and marketing with Porter Novelli, working in the fields dealing with major clients and sports marketing and branding. He'll be counted on to help brand enhancement as Steiner grows to new areas, as well as product launches, interactive programs and customer loyalty campaigns. Among the clients he's handled are Dupont, Nissan, Princess Cruises and Kellogg's.

Steiner has moved away from just offering signed memorabilia in recent years, although this remains the bulk of the firm's business. However, with the addition of athlete relationships Steiner has offered camps and group meetings with many of it's key athletes such as Derek Jeter.

                                  =================

(TOPPS OFFERS MOST UNIQUE INSERT YET PERHAPS)

We've seen see-through cards, we've seen presidential cards but we've never seen the likes of a new Topps offering. How about the actual lenses from a pair of presidential glasses on a card which folds out. The idea is to look through the same glasses as President Woodrow Wilson looked through.

08ttbb_book_ss_woodrow1 Releasing in Triple Threads in July the glasses card will truly be unique.

"The book card features an actual cut signature, a piece from the sunglasses case stating the date they were given to him and the actual lenses from the glasses," proclaimed a Topps official in an email. "One of the most unique aspects of the card is that it can actually be held up and looked through allowing the collector to see what President Wilson saw."

The Triple Threads product is expected to be loaded as it will be the first product to showcase items under a new contract for Topps in which a large number of Hall of Fame players will be available when it comes to their images and memorabilia.

                                  =================

(1/1 FIVE STAR GENERALS CARD PULLED IN BURBANK STORE)

131634002_tp There were very few 5-Star generals in the United States military but four of them have their cut signatures on one card which was pulled at Sports Source in Burbank, California. The card is now on line taking offers with a price of just under $13,000.

"My best customer pulled this and he was ecstatic, high fiving and yelling and screaming it was great," store owner, Robert DeSantis told TBR in an exclusive interview. "This is a guy who rarely gets excited, I mean he'll pull a Jordan autograph numbered to 25 and he'll just set it aside in the box, but this he was excited, yes."

The collector, who isn't being named, is in his 50's and is an Upper Deck Diamond Club Member whom DeSantis says comes into his store every day. The card was pulled from a Topps pack of Co-Signers. The card features the signatures of George Marshall, Douglas MacArthur, Omar Bradley and Dwight Eisenhower. This is probably the biggest pull at Sports Source which has had some great ones.

Bcc1_1 "It all depends on what this one is worth because I've had some as high as $3,000 but if this one is more than that, then this will be the number one," added DeSantis. "Last week one of my customers pulled one of the randomly inserted redemption cards for a cut autograph of a president and he sold it for $2500."

DeSantis indicated the customer who pulled the General's card rarely sells anything but this one might be too good to pass up. Sports Source is on Hollywood Way in Burbank and has been in existence for about two decades.

                                 ==================

(READER FEEDBACK ON GAI FAKE JERSEY STORY)

"It came as no surprise to me this GAI fiasco occurred. I have always questioned why GAI was a pre-qualified authenticator on eBay. Here is the real kicker; why would someone who obviously knows nothing about autographs spend $7000 on such an obvious fake? If the 51 signature jersey was truly authentic the winning bid would have been much higher because judging by the final bid of $7000, real collectors stayed away from it."

19fe_1

Christopher Williams, NJ, eBay autograph watcher

                               +++++++++++++++++++

                                 ==================

(NAXCOM OFFERS DISCOUNT-SPECIFIC DAYS)

Wax Box Wednesdays, Memorabilia Mondays and Vintage Sundays! Sounds like a soup de jour at a local eatery but actually it's the latest promotion from NAXCOM. NAXCOM has become one of the more innovative companies in the industry by using simple programs to try to promote new business.

Logo (NAXCOM continues to innovate with simple ideas)

The latest has the company offering 50-percent off shipping for buyers and 50-percent off transaction fees for sellers. When collectors buy key items on those key days, they get the price break. Buy vintage on a Sunday and it ships for half off, memorabilia on a Monday same deal and so on. Nice innovation for this growing firm. In return dealers or sellers get half off their transaction fees too.

"These are three of our most popular categories so we decided to dedicate an entire day to each of them, and sweeten it even more with a very special offer for both buyers and sellers," said Eric Beckerman, COO of NAXCOM. "We anticipate these new features will accelerate our record sales growth even more in 2008."

NAXCOM recently reported record sales in the first quarter of 2008.

                               ===================

(MARYLAND STORE WINS FIRST UD BOX BREAK CONTEST)

Breaking boxes of 2008 Upper Deck NFL Draft was worth the effort for customers and store owner of a Severna Park, Maryland hobby shop. The crew at Front Row Sports Cards entered their video of the box break onto Upper Deck's "Show Us Your Box Breaks" site and came away winners.

08drafteditionudfbboxThe group of Clint Legg, Bill Bryant and Ryan Schear were declared winners and now will be entered into the prize pool contest which includes boxes of cards and a trip to the World Series in 2008.

"We were excited to find out that Upper Deck would be hosting box break competitions because it's a great idea with some very nice prizes," said Legg. "We try to do box breaks every Friday and encourage customers to open their boxes on video."

You have to be 18 to enter the contest and just upload your video box break to the UD site. Viewers get to vote on their favorites and UD staffers judge for excitement and fun in the video to pick the weekly winners.

                               ===================

(MOUNTED MEMORIES OFFERING CROSS OVER JERSEY FOR AUTOGRAPHS)

Mounted Memories, a leading company in autograph sales, announced it's offering a cross over or blend style jersey, the Reebok EQT for it's signings. It is a cross between the authentic jersey and the replica.

Untitled_reebok (Reebok EQT jersey now being used by Mounted)

"The best way to describe the Reebok EQT would be "Replitenic," said sales rep Adam Kramer in an email. "It's much nicer than the replica jersey but not quite on the field authentic."

Kramer says the EQT bridges the gap between the two with sewn on letters and numbers, but with silk screened sleeves. It has become the jersey of choice for autographs and sells for about $100 less per jersey.

"Under glass it is very tough to tell the difference because of the authentic look," added Kramer.

Among the signers on EQT's are Drew Brees, Eli Manning, Peyton Manning and Reggie Bush.

                               ===================

(NBA STORE OFFERS MUSEUM OF BASKETBALL LOOK)

The NBA's own store in New York is offering a look back at the nostalgic world of the NBA. The NBA usually doesn't capitalize on it's heritage like other sports do. The arena's were dark and dingy, the excitement level was quite different and much of it was before the real marketing began with the advent of Larry Bird and Magic Johnson.

Nycstore_factsheet1(A look inside the NBA Store in New York City.)

However, today the NBA is actually looking to beef things up by showing off it's heritage at the NBA store. Using the slogan "Where Trading Cards Happen" the store has set up a display of unheralded vintage cards showing off what the NBA says are cards most collectors have never seen, let alone people who are just fans of the sport.

The store is located at 5th Avenue and 52nd Street in New York and is open seven days a week.

                               ===================

(POOR ECONOMY DOESN'T SCARE OFF COLLECTIBLES INVESTORS AT HERITAGE)

The latest Heritage Auction to close set a company record $3.68 million. The vintage collectibles sales were led by a low grade T206 Honus Wagner card. The holy grail of the industry brought $227,000.

Cats0r5x (Low grade Wagner sells for nearly quarter million dollars.)

"Any potential consignors concerned that the stormy US economy might throw a shadow over the collectibles market should have had those fears eliminated by this event," said Chris Ivey, director of sports auctions for Heritage. "In both trading cards and memorabilia we saw estimates obliterated in some of the fiercest bidding wars we've ever witnessed."

A 1958 Duke Snider jersey brought over $65,000 while a Pete Maravich rookie season jersey sold for over $50,000.

                                       =====================

(IRON MAN SETS HEFTY DEBUT)

With over $100 million in ticket sales during it's opening weekend of release Marvel is already planning a sequel to "Iron Man." The Robert Downey Junior starring vehicle not only rebirthed the actors career but put Marvel in the driver's seat once again with it's tremendous cast of characters.

0174_1 Now look for toys and memorabilia to really take off from the Iron Man Mode. Everything from Vintage to current action figures will be moving rapidly. There are currently 10,000 Iron Man items on eBay with less than 100 considered by title to be vintage.

Marvel says it will release additional Iron Man films in 2009, 2010 and 2011. The film could reinvigorate sales of action figures as well as other card sets, collectible card games and memorabilia sales. It will certainly up the demand for Downey autographs.

                              ===================

                              

May 07, 2008

UPDATE: GAI BUYS BACK BAD VINTAGE JERSEY!!

VIRTUAL AND THE HOBBY, MAKING IT REAL

VOLUME 2, NUMBER 201

**HOT**BUTTON**STORY**

(Barbie has come a long way from Hippie to the Virtual world of websites.)

1440_1

** VIRTUAL BARBIE 11 MILLION AND GROWING QUICKLY

** SPORTKINGS ADDS TO NATIONAL VIP PACKAGE

** GEHRIG RUTH COULD REACH $100-K

** UD LINKS WITH EUROPEAN COMPANY

** CONSUMER BLASTS BECKETT AD

** SECOND GOLDEN TICKET PULLED IN ARIZONA

** KENTUCKY DERBY TRIUMPH & TRAGEDY WILL LEAD TO COLLECTOR VALUE

         These stories and more in todays edition of TBR: THE BRILL REPORT...

                                      =================

(SUSPECT JERSEY WITH 51 VINTAGE SIGNATURES SELLS FOR $7K)

Reacting quickly to collector concerns, Global Authentication has repurchased a signed jersey which sold on eBay for $7000 and pulled it off the market. Collectors were outraged after a vintage jersey with 51 signatures, and certified by GAI, sold on eBay. The jersey, sporting the names of Mickey Mantle, Sandy Koufax, Joe DiMaggio, Roger Maris and Eddie Mathews as well as 46 more was suspect at best.

19fe_1 "The panel with DiMaggio, Mantle and Greenberg on it is just awful," said one Southern California expert, speaking on condition of anonimity. "They looked like they were signed by the same person, and the Koufax is terrible."

Another expert pointed out the mis-spellings in some of the names.

"The Mantle is spelled 'M-a-u-t-e' and the Mathews you can't even make out," he said. "This is some of the worst stuff I've seen in years and I can't understand how it got certified."

1aba_1(Above Koufax is Mathews which looks more like Watt.)

"I thought I was having an 'Operation Bullpen' flashback when I saw it (referring to the Greg Marino forgery ring busted by the FBI in the late 1990's)," said Dave Rodriguez of Signatures.com. "There were so many bad autographs on there I didn't know what to think."

The jersey, certified by GAI and sold by 'ddrproductions,' is pictured. It was purchased by eBayer aaccollectibles which has only 23 feedback. Most of what they buy is vintage baseballs. Judge for yourself as to the spellings. To TBR the Eddie Mathews looks more like Eddie Watt, a relief pitcher in the era. It looks nothing like any Eddie Mathews we've seen previously. Item is no. 160235219780.

"We did authenticate it, it was a mistake so we went right to the seller and the buyer and reversed the transaction and the jersey is now off the market," said Steve Rocchi, executive VP of GAI. "We authenticated it in March and it was a stupid mistake, we screwed up."

1984_1(Getting a jersey signed of these players in order such as this is very suspect although not impossible.)

Rocchi added the company is building in new precautions but mistakes do happen even of this magnitude. He admitted it wasn't the first mistake and probably won't be the last.

"We always stand behind our product, this is something we always do, we will make it right if we make a mistake," Rocchi told TBR in an exclusive interview. "This was obviously a stupid mistake and we made everyone whole on it."

Without elaborating Racchi told TBR his company is working to put in additional safeguards and plans to make the GAI system even better. Plans could be announced this summer.

It is believed the jersey originally came from a company in Florida. The above experts also questioned this particular company which TBR was not able to find on the Internet as TBR was hoping for a comment.

                                      =================

(UPPER DECK WANTS BOX BREAKERS VIDEOS FOR PRIZES)

With the box breaking video YouTube phenomena, Upper Deck is trying to capitalize on the mania. Dr. Wax Battle was likely one of the first, if not the first to dial up breaking boxes on video and then uplink them to the internet social networking site. Now there are thousands. Topps does it by the case and calls it Topps TV Rip Party. Upper Deck is going a step farther.

"Collectors have embraced this new forum for celebrating the experience of opening Upper Deck boxes," said Kerry Stockholm UD director of sports marketing. "We love the concept of user generated content as opposed to Upper Deck trying to manufacture our own video."

The company began it's new Diamond Vision web site this week and is encouraging collectors to submit their box break videos to www.upperdeck.com/breaks to share their experience and even win prizes. The prizes include a $1500 shopping spree and other items including the grand prize; a trip to the 2008 World Series.

The company hopes hobby shops will jump on the bandwagon as well with tie-ins.

"Hobby shops need to be aware of how quickly collectors are taking to this and embrace it," said Chris Carlin, UD hobby marketing manager. "We would love to see hobby shops hosting videos in their store and submitting them for collectors."

The other bonus is the amount of free advertising the company gets with each video either on-line at YouTube or at the UD site. The exposure is worth thousands if not millions of dollars in advertising supplied by collectors and stores. The end benefit is hopefully more walk-in as well as Internet business for the stores.

In January there were about 10,000 box break video's posted. This month UD officials say you will find 19,000 posted.

                                     =================

(BARBIE 11 MILLION AND GROWING)

What is the world's number one toy? Yes guys, it IS Barbie. The model doll with the hour glass figure -- and she's kept it longer than an E-Harmony commercial -- is tops across the board. Her web site has 11 million girls registered, another phenomena. Now they are opening it up to the virtual world.

G00468r6o6rWith the craze created on-line with Webkinz and the follow up Hasbro's littlepetshop.com, it looks like Barbie is ready to enter the virtual world. The Barbie web site has kids spending virtual B-Bucks to dress up their favorite doll. Now, take that on line.

The idea for toy makers is to continue to target younger and younger kids, as low in age as pre-school, and bring them into the virtual world. The social networking spin is taking them to a new level despite the inherent dangers. The sites use virtual awareness to move around and collect bucks to purchase stuff in the on-line virtual arena. Real or make believe some believe there is a danger.

One of the ways girls earn virtual dollars to spend on-line is to visit the Barbie Theater where they watch Barbie DVD's. Watch a DVD, earn some Barbie Bucks. It is a captive audience at worst.

2534_1_sblGanz, which developed Webkinz, says it has recognized the dangers and is going to add blocks to its site so parents can turn off commercialism which is rampant on these site. It will also move to keep virtual items sold on the site from being branded by advertisers. This is a key concern.

Think of it like a movie, where Coca Cola paid for a bunch of the production costs and in return was the only soft drink displayed in the movie. And prominently displayed at that. It goes back to the days of subliminal advertising except it's more overt.

Time Warner's site carries a warning about upcoming advertising. The new Barbie Girl Site does not carry third party advertising and is moving to expand it's section for parents.

                                      =================

(UPPER DECK LINKS WITH NORDIC EURO TOY COMPANY, TRENDUS)

It appears Upper Deck is trying to expand it's European base with toys and games by linking a deal with Trendus. Trendus, which already distributes UD trading cards in northern Europe, will ad games, toys and gaming to it's UD mix. Upper Deck has lots of gaming licenses and Europe has been a good place to sell gaming products.

                                      ================

(LELANDS MAY HAVE FIRST $100,000 PHOTO UP FOR AUCTION)

It is rare a photo, just the photo, could bring a hundred thousand dollars but the folks at Leland's Auction house believe a photo featuring both Babe Ruth and Lou Gehrig as 1927 Yankees in October, 1927, might be the first. The 7 x 8 1/4" photo is date stamped October 5, 1927.

56856_lg (Photo taken October 5, 1927 at World Series.)

"We are extremely proud to be able to offer these rare Ruth and Gehrig items in our May catalog auction, especially in the final year of Yankee Stadium, the house that Ruth built and for that matter, Gehrig built," said Joshua Evans, Chairman of Leland's. "This may be the first $100,000 photo ever."

The year 1927 featured the team considered the greatest of all time and they proved it by sweeping a very good Pittsburgh team 4-0 in the World Series. The Bucs had a number of Hall of Fame players including both Waners, KiKi Cuyler and a bona fide pitching staff which two years previous had won the World Series over Washington and Walter Johnson.

Other items up for auction include a game worn Gehrig hat given to his doctor shortly before his death.

                                     ================

(BECKETT AD BLASTED)

Last week we posted a story of how Beckett is looking for freelance writers to compliment its magazine. We got an email this week from Mike Baker Junior.

"Have you ever tried to write Beckett through their website? It does not work.  The email address you supplied does not work either."

Sure enough, we tried to email freelance@beckett.com using their link. It doesn't work. No wonder Beckett is having problems getting writers.

                                    =================

(SECOND UD GOLDEN TICKET PULLED)

Michael DeRose of Tempe, Arizona pulled the second of four Golden Tickets inserted into Upper Deck products and wins the chance to build his own Exquisite Box. The card, pulled from Showtime Cards in Tempe, is one of in the game, with two left to be found. The collector chose not to sell the card but will meet with UD officials and plan his own ultimate Exquisite box.

"It's crazy," said DeRose. "The night before I opened the box I was telling my girlfriend about this promotion and if I ever pulled it, I would have to sing the 'I Got the Golden Ticket' song (From Willie Wonka and the Chocolate Factory)."

DeRose will be flown to Dallas by Upper Deck, get to tour production facilities and site down with the staff to see what is available to make his ultimate Exquisite pack.

                                  ==================

(KENTUCKY DERBY STUBS AND PROGRAMS TO BE HOT)

Horse racing fans, and let's face it Kentucky Derby fans, witnessed a couple once in a life time events and therefore those tickets and programs will become good collector's items. Not only did Big Brown, the favorite out of the 20 hole win in impressive style; for the first time another horse was put to sleep on the track.

4e42_1 Eight Belles, the fillie which finished second to Big Brown, broke both front ankles trotting after the race and collapsed on the track. The horse was euthanized on the spot. Tragedy followed triumph but the crowd left stunned on the news the horse had to be destroyed.

A side note, Hillary Clinton picked Eight Belles to win the race. It was the only fillie and one of the highest, if not the highest finish by a female horse in the history of the derby. All of the above will make those tickets worth a lot, especially if Big Brown with the Triple Crown as it looks like there is a decent possibility of that happening.

                                  ==================

(TOPPS SET FOR FOOTBALL TEAM SETS)

With the success of baseball team sets the past two years Topps is coming out with NFL team sets as well. There will be 12 cards per team set and all NFL teams are available.

                                 ==================

(WAREHAM, MASS STORE CLOSING)

"I don't care what the government says, people aren't spending their money on specialty items these days."

That is a quote from Eric Jordan who owns, or owned Gateway Comics, ETC., and who is closing his store. Jordan, who bought the store in 2001 told the South Coast Today he just can't make it anymore. Wednesdays, comic book days, he used to see 15 people easy.

"Now I'm lucky to see two people looking at the shelves," he lamented.

He's already moved much of his inventory to the Internet and like many others is just shutting down his store front. He is hoping to sell the inventory in one lot so he can get another job.

                                 ==================

(SPORTKINGS TO DEBUT SPECIAL CARD AT NATIONAL)

Goodie bags at The National have become all the rage for VIP ticket holders and this year once again it should be a nice attraction. One of the items inserted randomly into bags will be one of 18 cards featuring two players; an original Sportsking and a new Sportking.

Skbnatvip_lhmb The two players will be from the same sport but one will be named, see photo at left, from the original series produced more than half a century ago. The other player will be a new Sportkings series.

These will be given in VIP bags at the National in Cleveland, Ohio, Beginning July 30 of this year.

                                   ===================

(CALIFORNIA HIGH COURT SAYS NO TO MILLER IS PSA CASE)

The California Supreme Court denied William Miller's appeal of his case against Collector's Universe. Millers name appeared on thousands of COA's long after he left the company. He sued for back pay for his name being used on each and every COA.

The courts ruled he was entitled to damages but not on all the COA's, just one. He continued to argue the multiplier but the courts refused to budge. He wanted $10 million but was awarded only $750. The high court said no to reviewing his appeal.

                               ==================

(STEINER SIGNS HIP HOP STAR, 50-CENT)

01500_50cephb016000

("Get Rich' or Die Tryin' autographed item from Steiner.)

With the big push on to sign celebrity items from Topps to UD to Donruss, why not Steiner. Steiner Sports inked a deal with Hip Hopper 50-cent. The deal includes autographs, memorabilia and concert worn clothing. No terms were released.

                            ====================

                           

(UPDATE--UPDATE--UPDATE--UPDATE MAY 7, 2008)

May 04, 2008

VIRTUAL AND THE HOBBY, MAKING IT REAL

VOLUME 2, NUMBER 200

**HOT**BUTTON**STORY**

(Barbie has come a long way from Hippie to the Virtual world of websites.)

1440_1

** VIRTUAL BARBIE 11 MILLION AND GROWING QUICKLY

** SPORTKINGS ADDS TO NATIONAL VIP PACKAGE

** GEHRIG RUTH COULD REACH $100-K

** UD LINKS WITH EUROPEAN COMPANY

** CONSUMER BLASTS BECKETT AD

** SECOND GOLDEN TICKET PULLED IN ARIZONA

** KENTUCKY DERBY TRIUMPH & TRAGEDY WILL LEAD TO COLLECTOR VALUE

         These stories and more in todays edition of TBR: THE BRILL REPORT...

                                      =================

(UPDATE--UPDATE--UPDATE--UPDATE MAY 7, 2008)

(SUSPECT JERSEY WITH 51 VINTAGE SIGNATURES SELLS FOR $7K)

Reacting quickly to collector concerns, Global Authentication has repurchased a signed jersey which sold on eBay for $7000 and pulled it off the market. Collectors were outraged after a vintage jersey with 51 signatures, and certified by GAI, sold on eBay. The jersey, sporting the names of Mickey Mantle, Sandy Koufax, Joe DiMaggio, Roger Maris and Eddie Mathews as well as 46 more was suspect at best.

19fe_1 "The panel with DiMaggio, Mantle and Greenberg on it is just awful," said one Southern California expert, speaking on condition of anonimity. "They looked like they were signed by the same person, and the Koufax is terrible."

Another expert pointed out the mis-spellings in some of the names.

"The Mantle is spelled 'M-a-u-t-e' and the Mathews you can't even make out," he said. "This is some of the worst stuff I've seen in years and I can't understand how it got certified."

1aba_1(Above Koufax is Mathews which looks more like Watt.)

"I thought I was having an 'Operation Bullpen' flashback when I saw it (referring to the Greg Marino forgery ring busted by the FBI in the late 1990's)," said Dave Rodriguez of Signatures.com. "There were so many bad autographs on there I didn't know what to think."

The jersey, certified by GAI and sold by 'ddrproductions,' is pictured. It was purchased by eBayer aaccollectibles which has only 23 feedback. Most of what they buy is vintage baseballs. Judge for yourself as to the spellings. To TBR the Eddie Mathews looks more like Eddie Watt, a relief pitcher in the era. It looks nothing like any Eddie Mathews we've seen previously. Item is no. 160235219780.

"We did authenticate it, it was a mistake so we went right to the seller and the buyer and reversed the transaction and the jersey is now off the market," said Steve Rocchi, executive VP of GAI. "We authenticated it in March and it was a stupid mistake, we screwed up."

1984_1(Getting a jersey signed of these players in order such as this is very suspect although not impossible.)

Rocchi added the company is building in new precautions but mistakes do happen even of this magnitude. He admitted it wasn't the first mistake and probably won't be the last.

"We always stand behind our product, this is something we always do, we will make it right if we make a mistake," Rocchi told TBR in an exclusive interview. "This was obviously a stupid mistake and we made everyone whole on it."

Without elaborating Racchi told TBR his company is working to put in additional safeguards and plans to make the GAI system even better. Plans could be announced this summer.

It is believed the jersey originally came from a company in Florida. The above experts also questioned this particular company which TBR was not able to find on the Internet as TBR was hoping for a comment.

                                      =================

(UPPER DECK WANTS BOX BREAKERS VIDEOS FOR PRIZES)

With the box breaking video YouTube phenomena, Upper Deck is trying to capitalize on the mania. Dr. Wax Battle was likely one of the first, if not the first to dial up breaking boxes on video and then uplink them to the internet social networking site. Now there are thousands. Topps does it by the case and calls it Topps TV Rip Party. Upper Deck is going a step farther.

"Collectors have embraced this new forum for celebrating the experience of opening Upper Deck boxes," said Kerry Stockholm UD director of sports marketing. "We love the concept of user generated content as opposed to Upper Deck trying to manufacture our own video."

The company began it's new Diamond Vision web site this week and is encouraging collectors to submit their box break videos to www.upperdeck.com/breaks to share their experience and even win prizes. The prizes include a $1500 shopping spree and other items including the grand prize; a trip to the 2008 World Series.

The company hopes hobby shops will jump on the bandwagon as well with tie-ins.

"Hobby shops need to be aware of how quickly collectors are taking to this and embrace it," said Chris Carlin, UD hobby marketing manager. "We would love to see hobby shops hosting videos in their store and submitting them for collectors."

The other bonus is the amount of free advertising the company gets with each video either on-line at YouTube or at the UD site. The exposure is worth thousands if not millions of dollars in advertising supplied by collectors and stores. The end benefit is hopefully more walk-in as well as Internet business for the stores.

In January there were about 10,000 box break video's posted. This month UD officials say you will find 19,000 posted.

                                     =================

(BARBIE 11 MILLION AND GROWING)

What is the world's number one toy? Yes guys, it IS Barbie. The model doll with the hour glass figure -- and she's kept it longer than an E-Harmony commercial -- is tops across the board. Her web site has 11 million girls registered, another phenomena. Now they are opening it up to the virtual world.

G00468r6o6rWith the craze created on-line with Webkinz and the follow up Hasbro's littlepetshop.com, it looks like Barbie is ready to enter the virtual world. The Barbie web site has kids spending virtual B-Bucks to dress up their favorite doll. Now, take that on line.

The idea for toy makers is to continue to target younger and younger kids, as low in age as pre-school, and bring them into the virtual world. The social networking spin is taking them to a new level despite the inherent dangers. The sites use virtual awareness to move around and collect bucks to purchase stuff in the on-line virtual arena. Real or make believe some believe there is a danger.

One of the ways girls earn virtual dollars to spend on-line is to visit the Barbie Theater where they watch Barbie DVD's. Watch a DVD, earn some Barbie Bucks. It is a captive audience at worst.

2534_1_sblGanz, which developed Webkinz, says it has recognized the dangers and is going to add blocks to its site so parents can turn off commercialism which is rampant on these site. It will also move to keep virtual items sold on the site from being branded by advertisers. This is a key concern.

Think of it like a movie, where Coca Cola paid for a bunch of the production costs and in return was the only soft drink displayed in the movie. And prominently displayed at that. It goes back to the days of subliminal advertising except it's more overt.

Time Warner's site carries a warning about upcoming advertising. The new Barbie Girl Site does not carry third party advertising and is moving to expand it's section for parents.

                                      =================

(UPPER DECK LINKS WITH NORDIC EURO TOY COMPANY, TRENDUS)

It appears Upper Deck is trying to expand it's European base with toys and games by linking a deal with Trendus. Trendus, which already distributes UD trading cards in northern Europe, will ad games, toys and gaming to it's UD mix. Upper Deck has lots of gaming licenses and Europe has been a good place to sell gaming products.

                                      ================

(LELANDS MAY HAVE FIRST $100,000 PHOTO UP FOR AUCTION)

It is rare a photo, just the photo, could bring a hundred thousand dollars but the folks at Leland's Auction house believe a photo featuring both Babe Ruth and Lou Gehrig as 1927 Yankees in October, 1927, might be the first. The 7 x 8 1/4" photo is date stamped October 5, 1927.

56856_lg (Photo taken October 5, 1927 at World Series.)

"We are extremely proud to be able to offer these rare Ruth and Gehrig items in our May catalog auction, especially in the final year of Yankee Stadium, the house that Ruth built and for that matter, Gehrig built," said Joshua Evans, Chairman of Leland's. "This may be the first $100,000 photo ever."

The year 1927 featured the team considered the greatest of all time and they proved it by sweeping a very good Pittsburgh team 4-0 in the World Series. The Bucs had a number of Hall of Fame players including both Waners, KiKi Cuyler and a bona fide pitching staff which two years previous had won the World Series over Washington and Walter Johnson.

Other items up for auction include a game worn Gehrig hat given to his doctor shortly before his death.

                                     ================

(BECKETT AD BLASTED)

Last week we posted a story of how Beckett is looking for freelance writers to compliment its magazine. We got an email this week from Mike Baker Junior.

"Have you ever tried to write Beckett through their website? It does not work.  The email address you supplied does not work either."

Sure enough, we tried to email freelance@beckett.com using their link. It doesn't work. No wonder Beckett is having problems getting writers.

                                    =================

(SECOND UD GOLDEN TICKET PULLED)

Michael DeRose of Tempe, Arizona pulled the second of four Golden Tickets inserted into Upper Deck products and wins the chance to build his own Exquisite Box. The card, pulled from Showtime Cards in Tempe, is one of in the game, with two left to be found. The collector chose not to sell the card but will meet with UD officials and plan his own ultimate Exquisite box.

"It's crazy," said DeRose. "The night before I opened the box I was telling my girlfriend about this promotion and if I ever pulled it, I would have to sing the 'I Got the Golden Ticket' song (From Willie Wonka and the Chocolate Factory)."

DeRose will be flown to Dallas by Upper Deck, get to tour production facilities and site down with the staff to see what is available to make his ultimate Exquisite pack.

                                  ==================

(KENTUCKY DERBY STUBS AND PROGRAMS TO BE HOT)

Horse racing fans, and let's face it Kentucky Derby fans, witnessed a couple once in a life time events and therefore those tickets and programs will become good collector's items. Not only did Big Brown, the favorite out of the 20 hole win in impressive style; for the first time another horse was put to sleep on the track.

4e42_1 Eight Belles, the fillie which finished second to Big Brown, broke both front ankles trotting after the race and collapsed on the track. The horse was euthanized on the spot. Tragedy followed triumph but the crowd left stunned on the news the horse had to be destroyed.

A side note, Hillary Clinton picked Eight Belles to win the race. It was the only fillie and one of the highes